Cola Wars

Name: Cola Wars
Genre: Documental, Historia
Released: 2019-08-18
Duration: 84 min
Rating: 7.7
Cast: Christopher Emerson, Harvey Yazijan, Bill Katz, Joel Stein, Rob Baskin

2019 1 h 24 min

Documentary History

77%

Audience score13 votes on TMDB

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“Explore the long and ferocious rivalry between Coke and Pepsi.”

Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.

Director: Mark Herzog
Status: Released
Release date: 18/08/2019
Original language: English